July 24, 2017

“Irresistibles”—Dog Treats

Increasingly, pets are becoming an integral part of families. The pet industry is booming in Canada, with total sales estimated at US$1.2 billion, which includes food, accessories and veterinary costs. According to Statistics Canada, there are … [Read more...]

Rexall unveils new flagship private label

Rexall recently unveiled its new flagship private brand, Be.better. The line of more than 100 products is available exclusively at more than 300 corporate Rexall and Rexall Pharma Plus stores.   To read more about Rexall's new private … [Read more...]

“Be.better”—new private label by Rexall

Currently the line includes healthier snack options, environmentally-friendly cleaning products, gluten-free vitamins, vegetarian probiotics and even hair care products with natural oils. Be.better vitamins for example are naturally-derived with … [Read more...]

Coca Cola responds to national obesity

In January 2013, Coco-Cola began airing a two-minute TV commercial as part of their new ad campaign “Coming together” designed to help in the fight against obesity. The world’s leading beverage company also points out that it has taken many steps … [Read more...]

Private Labels with a “Health Twist”

BRANDS: PRIVATE LABELS Private label products—commonly referred to as name brand, store brand, own label, retailer brand or generics are on the rise. Private labels are brands owned by the retailer rather than the producer or manufacturer. Over … [Read more...]

Henrique Alvim receives Next Great Food Award 2012

Five finalists out of 35 contestants were chosen to present their food creations at the Entreprise Toronto Small business Forum on October 17th. Kudos to all finalists and congratulations to Henrique. The winning oven-ready cheese buns made from … [Read more...]